Will XM & Sirius really merge?
Will consumers benefit?
Will the company benefit?
Will advertisers benefit?
Will stock holders benefit?
These are the only 2 competing companies for the satellite radio audience. If they merge this becomes a monopoly. For some this would be a huge benefit. Share holders of each company would automatically own part of the competing company. Users of either service would have access to the competing companies services and advertisers would extend their reach to the competing companies consumer base. These are the obvious short range benefits that everyone would enjoy.
On the darker side of things, this could mean higher subscription rates for listeners. However that is not likely to happen in the immediate future. There are plenty of alternate sources of broadcast entertainment available to consumers which creates indirect competition for the two companies. After all if the demand for satellite radio was so high that it made alternate services insignificant this merger would never have been proposed in the first place.
While My wish list includes satellite radio being offered my Treo I'm not a current subscriber to either Sirius or XM. However, I do think the benefits outweigh the negatives and I think everyone would benefit from this merger.
I mean the government could always step in later and force the company to break up down the road if the market shifts and gives the merged company too much power. Hey it's been done in the past.
Read the full story Shot clock starts on XM-Sirius merger - Yahoo! News
Will the company benefit?
Will advertisers benefit?
Will stock holders benefit?
These are the only 2 competing companies for the satellite radio audience. If they merge this becomes a monopoly. For some this would be a huge benefit. Share holders of each company would automatically own part of the competing company. Users of either service would have access to the competing companies services and advertisers would extend their reach to the competing companies consumer base. These are the obvious short range benefits that everyone would enjoy.
On the darker side of things, this could mean higher subscription rates for listeners. However that is not likely to happen in the immediate future. There are plenty of alternate sources of broadcast entertainment available to consumers which creates indirect competition for the two companies. After all if the demand for satellite radio was so high that it made alternate services insignificant this merger would never have been proposed in the first place.
While My wish list includes satellite radio being offered my Treo I'm not a current subscriber to either Sirius or XM. However, I do think the benefits outweigh the negatives and I think everyone would benefit from this merger.
I mean the government could always step in later and force the company to break up down the road if the market shifts and gives the merged company too much power. Hey it's been done in the past.
Read the full story Shot clock starts on XM-Sirius merger - Yahoo! News
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